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Value:  $23   Product Type:  Eyeliner   What It Does:  Grab this dual-ended eyeliner pencil to add some fun back into your makeup routine. Super infused with nourishing hydro-ingredients, it packs a playful punch and is super easy to use. Amethyst, a metallic, rich purple, and Burgundy, a deep-wine matte shade, are so flattering and help bring out your unique eye color (aka be ready for compliments).   How to Use It:  Using just one side or both, gently glide the pencil along your waterline or along your lashes to define your eyes.   About the Brand:  FORMULA Z was founded by teen makeup artist and entrepreneur Zach Dishinger. At its core, FORMULA Z believes that makeup should be all-inclusive, empowering, and a form of self-expression for everyone—regardless of age, gender, sexual orientation, or race.