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Value:  $15  Size:  8 ml, Full Size  Product Type:  Eyeshadow Primer  What It Does:  The lightweight primer grips whatever shadow you layer on top for long-lasting, crease-free wear. It even helps amplify the pigments in your shadow for max color payoff.  How to Use It:  Use your finger to apply a small amount to bare lids, then apply your favorite eyeshadow right on top.  More Reasons You’ll Love It:  It’s vegan and cruelty-free.  About the Brand:  Everything they create is made with the belief that makeup is part of a transformative process that starts from the outside-in.