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HydraGel is a revolutionary formula with hybrid gel technology. The ease of a powder with the fresh, natural look of a cream -- HydraGel Blush makes you look like you're blushing, not like you're wearing blush. Formulated with beneficial ingredients Shea Butter, Avocado Butter and Jojoba Seed Oil to hydrate the skin while Lavender extract provides luminosity for a fresh, natural-looking flush of pure color.