Forget Creams and Powders, It’s All About Jelly Makeup—Here Are Our Fave Products

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By Ashley Locke
Published on November 12, 2024
Close-up of a model smiling and rocking a bright pink eyeshadow makeup look
Close-up of a model smiling and rocking a bright pink eyeshadow makeup look

Want to achieve a glowing, dewy complexion that'll last all summer long? You'll want to start by tossing out all your cream and powder-based makeup products and opting for jelly makeup instead.

If you're not quite sure what jelly makeup is, allow us to explain. And if you're already aware of the beauty of jelly-based products, get ready for a quick refresher. Essentially, these products get their "jelly" name from their jelly-like texture. They're often a lot more lightweight and bouncy than traditional makeup products, but they still offer intense pigmentation, making it even easier to create a glowing complexion that looks flawless and feels as if nothing's there.

From skincare products like lip balm to makeup products like eyeshadow and highlighter, jelly-based products are taking over the drugstore beauty aisles. We’ve shared our 10 favorite jelly products below so you can stock up before summer hits!

Best Jelly Primer

1. NYX PROFESSIONAL MAKEUP Bare With Me Hydrating Jelly Primer

NYX PROFESSIONAL MAKEUP Bare With Me Hydrating Jelly Primer
NYX PROFESSIONAL MAKEUP Bare With Me Hydrating Jelly Primer

The first step in any jelly makeup routine should be dedicated to your skin, which is where the NYX PROFESSIONAL MAKEUP Bare With Me Hydrating Jelly Primer comes into play. Plump up your skin with this drugstore primer's jelly texture to create a moisturized matte finish for a buildable foundation.

Most Pigmented Jelly Shadow

2. COLOURPOP COSMETICS Jelly Much Shadow

COLOURPOP COSMETICS Jelly Much Shadow
COLOURPOP COSMETICS Jelly Much Shadow

For those who crave pigment, the COLOURPOP COSMETICS Jelly Much Shadow is the only eye makeup you need. Cruelty-free and vegan, the eyeshadow comes in 11 shades that won't crease, fade, or transfer. With one swipe, your eyelids will be saturated with the most pigmented color.

Best Jelly Concealer for Sensitive Skin

3. RMS BEAUTY “Un” Cover-Up

RMS BEAUTY “Un” Cover-Up
RMS BEAUTY “Un” Cover-Up

Finding the right beauty products for sensitive skin can often be tricky, especially when it comes to concealing, as many products tend to clog pores or irritate sensitive complexions. Thankfully, the "Un" Cover-Up from RMS BEAUTY exists. This concealer uses auto-adjusting minerals to cover imperfections, offering full coverage that won't dry out your complexion or seep into your pores. Plus, their shade range is expansive, so you're sure to find a cover-up that flawlessly matches your complexion.

Best Jelly Makeup to Boost Overall Glow

4. PACIFICA BEAUTY Glow Jelly Dewy Radiance

PACIFICA BEAUTY Glow Jelly Dewy Radiance
PACIFICA BEAUTY Glow Jelly Dewy Radiance

Achieve an all-over glow with the Glow Jelly Dewy Radiance from PACIFICA BEAUTY. Crafted with a blend of vitamin C, hemp seed oil, and polysaccharides, this water-based jelly’s formula contains a cocktail of ingredients your skin will drink up. Beyond making your skin look supple and dewy, this jelly is an affordable dupe for the cult favorite FARSÁLI Jelly Beam Highlighter.

Best Jelly Highlighter

5. MILK MAKEUP Highlighter

MILK MAKEUP Highlighter
MILK MAKEUP Highlighter

The MILK MAKEUP Highlighter is lit—no, literally. This beaming highlight will light up your complexion with its creamy pearlescent sheen, and with ingredients like coconut oil, mango butter, and avocado oil, the highlighter works double duty to hydrate your skin as well.

Best Jelly Lipstick

6. BOBBI BROWN COSMETICS Crushed Shine Jelly Stick

BOBBI BROWN COSMETICS Crushed Shine Jelly Stick
BOBBI BROWN COSMETICS Crushed Shine Jelly Stick

Whether you're looking for a sheer tint or a bold pop of color, BOBBI BROWN COSMETICS Crushed Shine Jelly Stick is here for all your lip color needs. The six moisture-packed shades can be used individually or together to create a custom color that best suits your skin tone. Get ready for the softest, most kissable pout this summer.

Most Shimmery Jelly Eyeshadow

7. MORPHE Jelly Eye Shimmer

MORPHE Jelly Eye Shimmer
MORPHE Jelly Eye Shimmer

Want eyes that shine bright like a diamond? Grab a MORPHE Jelly Eye Shimmer in each of the six pigmented shades. Our favorite thing about this shimmer is how much glitter we can pack onto our lids without any fallout, and we’re not the only ones who love this product: TikTok stars Charli and Dixie D'Amelio are big fans of the eye shimmer, specifically the Starry Sky shade.

Most Nourishing Jelly Lip Balm

8. INC.REDIBLE COSMETICS Stronger Together Nourishing Lip Balm

INC.REDIBLE COSMETICS Stronger Together Nourishing Lip Balm
INC.REDIBLE COSMETICS Stronger Together Nourishing Lip Balm

When you need a little extra hydration for your lips, INC.REDIBLE COSMETICS Nourishing Lip Balm will repair your chapped lips with a blend of avocado, vitamin E, and rice bran oil. Each transparent lip balm comes in a sheer tint with a flower nestled inside the jelly, making them so gorgeous that you’ll one to buy one in every shade.

Most Versatile Jelly Makeup Product

9. FLESH Fleshpot Eye & Cheek Gloss

FLESH Fleshpot Eye & Cheek Gloss
FLESH Fleshpot Eye & Cheek Gloss

Keeping up with the dewy beauty trend can be quite the handful, given all the options you have for achieving a glowing look. So for all the lazy girls out there looking for a product that does it all, FLESH Fleshpot Eye & Cheek Gloss is here to save the day. This pot of glimmer is available in three shimmery shades and can be used on your eyes, cheeks, lips, or anywhere else, and you can even apply it with your fingers—no fancy makeup brushes required.

Most Hydrating Jelly Foundation

10. CHANTECAILLE Future Skin Foundation

CHANTECAILLE Future Skin Foundation
CHANTECAILLE Future Skin Foundation

Though the CHANTECAILLE Future Skin Foundation is lightweight, the oil-free gel formula almost acts as a rich moisturizer to hydrate your complexion. The adjustable coverage also acts as a buildable base to layer the rest of your jelly makeup products on top of. Even when you apply a light layer for more sheer coverage, the light-reflecting pigments in this foundation will create an airbrushed finish, eliminating the appearance of any imperfections.

Want all the jelly makeup products you desire delivered right to your door in our IPSY Glam Bag? Take our Beauty Quiz now to get started. Already an Ipster? Refer your friends to earn points, which you can use toward products. Either way, don’t forget to check us out on Instagram and Twitter @IPSY.

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