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Value:  $18  Product Type:  Eyeshadow Primer  What It Does:  Your eyeshadows won’t know what hit ‘em with this vegan and cruelty-free primer. It’s specially designed to make your shadows pop on your skin, ensuring vibrant and long-lasting color payoff. It also helps create a flawless canvas, so you’re free to have fun without worrying about creasing or fading.  How to Use It:  Blend a thin coat all over your eyelids with your fingers before applying eyeshadow.  About the Brand:  Think of F.A.R.A.H as your one-stop shop for luxurious, high-quality, versatile tools.