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Value:  $24   Size:  12.5 ml, Full Size   Product Type:  Mascara   What It Does:  This high-performance mascara helps hold your lashes up while you turn up. The innovative brush head creates mega volume, length, and thickness for a dramatic lash look, while its water-resistant formula helps to ensure that the jet-black pigments won’t smudge or smear for hours.   How to Use It:  Starting at the base of your lashes, comb through and wiggle the brush for added volume.   About the Brand:  Rihanna created FENTY BEAUTY “so that people everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, developing formulas that work for all skin types, and pinpointing universal shades.